The Professional Sports Wives Magazine provides wives with self-help, motivational articles, approved announcements from the leagues and management, and informative news from government agencies such as the Federal Bureau of Investigation, the United States Secret Service, and other league security officials, to inform members on scams and schemes created by individuals who prey upon and steal from athletes and other famous, wealthy people.

Until now, sales agents and representatives have attempted to sell products or services directly to athletes, ignoring athletes' wives, who are generally the household managers and the "real power brokers" of the family's wealth. The wife influences household decisions and financial matters because her spouse (the professional athlete or coach) work long, intense hours practicing, rehabilitating physical injuries, attending meetings, working, and traveling.